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Insights & Commentary

Recent Additions
Amortization Simplicity Not Obvious for Acquired Domain Names

By Annette Nellen, Professor San José State University, San José, CA. Professor Nellen is also a Fellow at the New America Foundation, Washington, DC.

The Revenue Reconciliation Act of 1993 (P.L. 103-66) created §197 as a simplification provision that would reduce controversies between taxpayers and the IRS as to the amortization treatment of acquired intangible assets. The 15-year amortizable life provided by §197 covers many types of acquired, as well as some self-created, intangibles. It appears that the categories of amortizable §197 intangibles were intended to be very broad because not only did the list cover many specific assets, but there is also reference to “any other similar item” with respect to some of the listed intangibles.

However, the language of §197 has not been broad enough and there are some intangibles that do not fit neatly or obviously within any of the listed categories. One example is a type of intangible that was created after 1993 and thus, was not something Congress could have even considered in crafting §197. This particular “uncertain” intangible is a domain name or URL (Uniform Resource Locator).

Typically, a business or individual obtains a domain name by registering with a registrar1 and paying a nominal fee (perhaps $6 to $8). Other times, a business may acquire a domain name that has already been registered by someone else.2 Some of these purchases have been quite newsworthy due to the dollar amount involved. For example, in 2000, “loans.com” sold at auction for a reported $3 million and in 2006, “diamonds.com” sold for $7.5 million.3 Significant amounts may also be allocated to a domain name when a taxpayer acquires another business in a taxable acquisition.

Is an acquired domain name a §197 intangible? If not, then the §167 regulations should be reviewed to determine if the asset is amortizable. Under Regs. §1.167(a)-3(b), a safe harbor rule provides that where there is no statutory life, no possibility of estimating the life with reasonable accuracy, no prohibition on amortization, and it is not an intangible described in Regs. §1.263(a)-4(c) acquired from another person, the intangible asset will have a 15-year life. Regs. §1.263(a)-4(c) lists a variety of intangibles including some specifically covered under §197 and others specifically excluded from §197. However, there is broad language at the start of Regs. §1.263(a)-4(c) that provides that the listed intangibles are just examples of intangibles acquired from another party rather than an exhaustive list. Thus, it appears that any intangible acquired from another party cannot benefit from the 15-year safe harbor even if it is not a §197 intangible. Consequently, if it is determined that a domain name falls outside of §197, it can only be amortized if it is to be used for a limited period and the length of that period can be estimated with reasonable accuracy. Given that a business would usually intend to use a domain name for an indeterminable period of time, it would be a more favorable tax result for a domain purchased from another party at a significant cost to be a §197 intangible with a 15-year life. Section 197 treatment seems logical given the simplification intent behind §197 and the fact that §197 applies to some intangibles that have indeterminable lives, such as acquired goodwill.

Possible categories of §197 intangibles into which a purchased domain name used in a trade or business or held for investment might fall within seem to be:

1. Customer-based intangibles and “any similar item” per §197(d)(1)(C)(iv) and (vi);

2. Any license, permit, or other right granted by a governmental unit or an agency or instrumentality per §197(d)(1)(D); and

3. Any trademark per §197(d)(1)(F).

Each of these possibilities is discussed next.

Section 197(d)(2)(A) defines “customer-based intangible” as a “composition of market, market share, and any other value resulting from future provision of goods or services pursuant to relationships (contractual or otherwise) in the ordinary course of business with customers.” Regs. §1.197-2(b)(6) further provides that a customer-based intangible includes “customer base, a circulation base, an undeveloped market or market growth, insurance in force, the existence of a qualification to supply goods or services to a particular customer, a mortgage servicing contract, an investment management contract or other relationship with customer involving the future provision of goods or services.” Arguably, if someone owns, for example, the URL “erasers.com,” there is value in it because they can establish a website with that URL and generate advertising revenues by selling space on that site to eraser companies wanting to list their URL and company information. If generation of advertising dollars is what causes the acquired domain name to have value, it seems to meet the definition of a §197 intangible, assuming the URL and the revenue generating possibilities can be viewed as a single asset. If the domain name does not have value from providing goods or services to customers, other possible §197 categories should be considered.

A license, permit, or other government-granted right can be a §197 intangible even if it has an indefinite term or can be renewed indefinitely. Regs. §1.197-2(b)(8) includes the following examples of assets that fall within this §197 category: liquor license, taxicab medallion, airport landing right, regulated airline route, and television broadcasting license. Oversight and management of space on the Internet is under the direction of a non-profit organization called ICANN (Internet Corporation for Assigned Names and Numbers). According to its website, ICANN:

is an internationally organized, non-profit corporation that has responsibility for Internet Protocol (IP) address space allocation, protocol identifier assignment, generic (gTLD) and country code (ccTLD) Top-Level Domain name system management, and root server system management functions. These services were originally performed under U.S. Government contract by the Internet Assigned Numbers Authority (IANA) and other entities. ICANN now performs the IANA function.

As a private-public partnership, ICANN is dedicated to preserving the operational stability of the Internet; to promoting competition; to achieving broad representation of global Internet communities; and to developing policy appropriate to its mission through bottom-up, consensus-based processes.

Is ICANN a government agency? The U.S. Department of Commerce played a role in setting up ICANN. Does that make it a government agency? One commentator has stated that the Department of Commerce is the source of ICANN's powers.4 The answer is not clear since ICANN is a non-profit organization rather than a government agency even though it was established under government authority.

Regs. §1.197-2(b)(1) defines a trademark as including “any word, name, symbol, or device, or any combination thereof, adopted and used to identify goods or services and distinguish them from those provided by others.… A trademark or trade name includes any trademark or trade name arising under statute or applicable common law, and any similar right granted by contract.” Is a domain name a “similar right granted by contract?” While domain names and trademarks appear to share some similarities, there are also some differences. Both domain names and trademarks serve to identify a business and may have distinctive characteristics. However, the purpose of a domain name is to represent a series of numbers to locate a website. Domain names are only unique in terms of identifying a website; they do not have any distinctive shape, color, font, etc. Also, unlike a trademark, a domain name can be issued as long as no one else has registered it;5 there is no need to show that it will be used in commerce. Also, some words that can be registered as domain names, such as “loans.com,” are unlikely to qualify as a trademark because they are common words.

A 2000 article suggested that a domain name derives its value from two key sources: (1) the name's association with a company or product (such as “Amazon.com”), and (2) inherent value that is not part of the trademark value, but the value from registration of the name (such as “drugs.com”).6 The author posited that the value associated with the company or product can be treated as a trademark under §197, but that the inherent value cannot be treated as such. If the government agrees with this interpretation, might the inherent value be a customer-based intangible since the likely expectation for the asset (and what gives it value) is that it will generate revenue, such as from advertising?

Depending on the facts and circumstances of the domain name and its intended purpose (what causes it to have value such that purchase price is allocated to it), a domain name might be a §197 intangible. Given the intent of §197 to simplify asset identification, allocation of purchase price, and determination of an amortizable life, it seems that Congress would have wanted a domain name to be a §197 intangible. But, given the existing language that does not clearly encompass a domain name, taxpayers will need to make their case for such treatment. This is an area greatly in need of guidance from Congress or the IRS.

For more information, in the Tax Management Portfolios, see Nellen, 533 T.M., Amortization of Intangibles, and in Tax Practice Series, see ¶2380, Amortization of Intangibles.

1 A list of registrars can be found at http://www.icann.org/registrars/accredited-list.html.

2 Domain names are also traded on the Internet, such as on eBay.

3 Rapaport News, 5/11/06; http://www.diamonds.net/news/NewsItem.aspx?ArticleID=14883. See also Zetetic, All Time Top Domain Sales; http://www.zetetic.com/domain-name-sales.html.

4 Froomkin, “Wrong turn in cyberspace: using ICANN to route around the APA and the Constitution,” 50 Duke Law J., 17, 71 (Oct 2000); available at http://www.law.duke.edu/shell/cite.pl?50+Duke+L.+J.+17. The call for establishment of a non-profit organization to manage the domain name system is explained in a policy paper of the Department of Commerce, docket number 980212036-8146-02; available at http://www.ntia.doc.gov/ntiahome/domainname/6_5_98dns.htm.

5 The Anticybersquatting Consumer Protection Act (P.L. 106-113, 11/29/99) which amends the trademark statute (15 U.S.C. §1125(d)) may deter individuals from registering domain names intended to be similar to trademarks.

6 Hardesty, “Taxation of Internet Domain Names--Can They Be Shoehorned into the 15-Year Amortization Rules?” 93 J. Tax'n, No. 6, 367.